marketing?
if i study an online marketing course would it help me get a good career? would i be able to do event planning? is marketing fun and do you meet alot of people?
Public Comments
- Do you mean a course that is about online marketing, or a marketing course that one takes via the Internet? I can't tell you if it will help you get a good job unless I see the course for myself.
Event planning -- does the course teach event planning?
You can gain experience with event planning while job shadowing someone who does it: a wedding planner, a concert promoter, a nonprofit staff member putting on a fund raising event or a walkathon, etc.
Is marketing fun? Um... it's intense. To be successful, you have to be very well spoken, have wonderful writing skills, be comfortable talking in front of a group or on television, love talking to people, have no problem initiating conversations with strangers, and know how different people are reached via different means -- your grandmother doesn't get her information the same way you do, for instance, and you have to know the unique ways of reaching different age groups, people at different income levels, people who have specific interests, etc.
You have to understand how to pitch stories to the press, how to stand at a booth and call out to people passing by in a way that makes them want to stop and look at whatever you are selling, how to tell someone in 30 seconds why something you are selling is worth buying, how to design a brochure that someone would want to read, how different people use different online tools, and on and on.
And you have to be ready for dozens, hundreds, even thousands of people to comment on your work, positive or negative. EVERYONE sees what you do when you are a marketing person. It's not for the thin-skinned.
- Is marketing fun? Depends on what your marketing. If you want to do this for a career, try working for yourself....sign up here and look under marketing and browse and see what you can do
http://www.getafreelancer.com/affiliates/gvannorman1969/
- One thing I would like to add to Jayne's post is that all Event Planners/Managers are also into marketing but not all marketting personnel are able to be event planners/managers
- it's a tough area to get a job in. i just graduated with a marketing degree and i took a few classes online...i learned nothing from them...if anything, very little. I grad. may '07 and I just got a job like a month ago and it has nothing to do with marketing lol. also if you want to be successful in this area your best bet would be to live in or around a major city if you don't already.
- "Marketing is all the exhilarating big things and all the troublesome little things that have to be done in every nook and cranny of the entire corporate organization in order to achieve the purpose of attracting and holding a customer." Theodore Levitt.
Yes, marketing is fun, and right now with the speed of technology, the media landscape is changing dramatically and customers are driving the interactions. Thus, in order to be a good marketer today and excel at what you do, and answering your question, meet lots of people, you must be skilled in many areas.
Integrated marketing communications, for example, which may defined as a holistic approach to promote buying and selling in the digital economy, includes many online, including e-campaigns or programs from search engine optimization, pay-per-click, affiliate, email, banner to latest web related channels for webinar, blog, RSS, podcast, and Internet TV, and offline marketing channels, including traditional print, mail order, public relations, industry analyst relations, billboard, radio, and television.
I'd recommend reading as many books on the subject as you can and taking courses, on and/or offline, only however, if they add value. Some of the best experience is hand's on. Jump in there and get a job first learning what you'd like to do first hand. You can then decide if it's right for you and develop excellent experiential tools of the trade.
Good luck!
Christina www.getsavy.com
